Melchioni will utilize Tuya’s OEM app to establish its identity in the market.

DÜSSELDORF—Dec. 29, 2020—Tuya Smart, a leading global AI+IoT Development Platform, today announced it has established a partnership with Melchioni Ready, an Italian company that already has a complete, safe, efficient, and smart solution in the market that can satisfy all customers from single users to large enterprises. The cooperation is aimed at establishing its identity in the market and enhance its brand awareness throughout Europe.

Melchioni Ready is a high-level service distributor of Melchioni Group specializing in multi-channel sales of electronic products and small household appliances. Their offerings of both fine products and services have gained popularity and trust from the market through meeting all customer needs including ease of purchase, the fulfillment of small value orders, fast delivery, reliability, and convenience.

Hom-io, their smart home automation offering, integrates 30 products that are entirely developed and customized for the Italian market and based on the habits and preferences of the European consumer. Fueled by their desire to seek out innovative solutions using the latest technologies, they continuously seek to get products to market quickly. The interconnection of all devices and a robust, fast, and secure cloud infrastructure are necessary for achieving a home automation system with excellent performance without the need for arduous development hours.

Melchioni Ready understands Tuya’s futuristic vision on smart home applications, and Tuya is considered the most reliable partner to make what Melchioni cares about possible in a simple and effective way, including updating, maintaining, and customizing the mobile app as well as expanding the product offerings with cloud services available in the app and on the portal.

Tuya is a global Cloud Development Platform and a leading AI+IoT Developer Platform that connects the intelligent needs of consumers, manufacturers, brands, OEMs, and retail chains. They provide over 230,000 developers around the world with more than 200,000 products. Now, Powered by Tuya products can be found in more than 190 countries in over 100,000 online and offline sales channels globally.

Maurizio Candura, General Manager of Melchioni Ready said, “We receive enthusiastic feedback from our customers as we offer to the market, in a very short time, a reliable and high value-added solution. This is resulting in a strong finish in 2020, where, despite the extremely difficult economic situation, the turnover will ramp up by 65% compared to the previous year. Hom-io is an established player on the Italian smart home market.”

Tuya is always ready to assist in building user interfaces that are simple and intuitive and automations that are smart and convenient. “Tuya will be the support hand for Melchioni to co-promote the smart home plan, to explore more smart home scenarios, the whole-house experiences, expand into more categories, educate the concept of living smart, and enhance the home automation experience for the end-users together,” said Tina Yu, General Manager of Eurasia Region from Tuya.

About Melchioni Ready

Melchioni Ready is the high-service level distributor of the Melchioni Group specialized in multi-channel sales of electronic products and small household appliances. Melchioni Ready offers a service that can meet all customer needs, including easiness of purchase, the fulfillment of small value orders, fast delivery, reliability, and convenience. The products are sold on E-commerce and through national and international sales network, made of a solid base of re-sellers and a number of important distributors. Melchioni promotes and supports our sales via marketing material, takes part in national fairs exhibiting both brand and products, shooting a number of professional videos, and constantly operates on social networks, trying to enlarge sales footprint via a specific Amazon store designed to reach a broader public.

About Tuya Smart

Tuya Smart is a leading global AIoT platform provider with a unique, all-in-one offering of cloud + connectivity + app that makes it easy and affordable for brands, retailers, and OEMs to make their products smart. Tuya’s platform has smart-enabled more than 200,000 products in hundreds of categories worldwide, serving over 230,000 developers globally. Tuya is internationally operated with headquarters in the U.S., Germany, India, Japan, Colombia, and China.

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