The Canadian lighting specialist will use Tuya’s IoT platform to expand BAZZ Smart Home product lines
SANTA CLARA, CA—Oct. 27, 2020—Tuya Smart, a leading global AI+IoT (AIoT) platform provider, and BAZZ, a more than 40-year-old Canadian home lighting designer and manufacturer, today announced a new partnership to give both companies new key advantages in the North American smart home market.
Under their newly forged agreement as part of Tuya’s Nebula Project, BAZZ will rely on the speed and flexibility of the comprehensive Tuya IoT platform to widen the scope of the company’s BAZZ Smart Home offerings, while Tuya will bank on BAZZ’s already established presence in the North American smart home market to further its reach.
“This is a first for BAZZ to partner with a global company to launch any product let alone a full-scale program,” said Daniel Goulet, Sales Vice-President at BAZZ. “Although BAZZ specializes in lighting, a Powered by Tuya BAZZ Smart Home will give us the chance to expand our offering way beyond lighting.”
With its comprehensive smart home program, BAZZ Smart Home brings together smart lighting, controls, and security. Tuya’s IoT Platform is already used globally by more than 180,000 companies and has been used to smart-enable more than 90,000 devices across every major smart home category.
“The partnership between BAZZ Smart Home and Tuya will give both companies the opportunity to lead the North American market by constantly evolving and expanding their offerings,” said Tuya COO and Co-Founder Alex Yang.
BAZZ has smart products in over 2,500 stores across Canada and the USA. BAZZ Smart Home already has full planograms in over 500 hardware stores across North America, an ecommerce website, and a presence in all major online retailers, including Amazon, Wayfair, Walmart, Costco, Lowe’s, and Home Depot.
“In addition to expanding the current sub-categories such as lighting, accessories, and security, we are looking at adding new categories such as door locks,” Goulet said. “For BAZZ, the advantage is to have a partner constantly improving and developing the backend of the technology and providing factories with innovative solutions. For our customers, it’s reassuring to know that BAZZ continues to deliver and reinvent itself and partners with an expert such as Tuya. For consumers, it’s really the overall experience and taking a chance on a new category knowing it is delivered by a known and loved brand like BAZZ.”
About Tuya Smart
Tuya Smart is a leading global AIoT platform provider with a unique, all-in-one offering of cloud + connectivity + app that makes it easy and affordable for brands, retailers, and OEMs to make their products smart. Tuya’s platform has smart-enabled more than 90,000 smart products in hundreds of categories worldwide, and Tuya’s global partner reach now includes more than 100,000 companies, all leaders in their respective industries and regions. Tuya is internationally operated with headquarters in the U.S., Germany, India, Japan, Colombia, and China.
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Tuya Smart Media Contact
Ann Marie Olivo-Shaw
Marketing Director, North America
global_pr@tuya.com